Sahara Q, the FMCG and retail business of the Sahara Group, intends to set up 1,900 'Q Shops' in Tamil Nadu by 2016.
The liquid-soap to lentils retailer, which focuses on providing unadulterated products, entered the FMCG business in 2012 and sells its range of 895 products through its Q Shops.
The company will launch its products in Tamil Nadu through retail outlets, kirana stores, home shops and through mobile vans which will stock all the products, Romie Dutt, executive director of Sahara Q Shop said. About 70% of the sales will come through the Q stores and the rest through kirana stores and other retail outlets, Dutt said. The company currently has about 130 distributors in Tamil Nadu, and will take this up to 200 in the next three months, he said.
The liquid-soap to lentils retailer, which focuses on providing unadulterated products, entered the FMCG business in 2012 and sells its range of 895 products through its Q Shops.
The company will launch its products in Tamil Nadu through retail outlets, kirana stores, home shops and through mobile vans which will stock all the products, Romie Dutt, executive director of Sahara Q Shop said. About 70% of the sales will come through the Q stores and the rest through kirana stores and other retail outlets, Dutt said. The company currently has about 130 distributors in Tamil Nadu, and will take this up to 200 in the next three months, he said.
No comments:
Post a Comment